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DentalMatrix Blog

DentalMatrix Blog

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What is PPC Retargeting?

Posted on 10-31-2012

 By: Mike Garcia A PPC retargeting campaign markets to online users based on their search and browsing history. Have you ever noticed that you start seeing online ads for a company after you hav...

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Design Effective Landing Pages for PPC Ads

Posted on 10-24-2012

By: Jesus Maldonado The first thing a visitor sees once they have clicked on a pay-per-click (PPC) ad is the landing page. Landing pages are great avenues for collecting contact information, mark...

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PPC Ad Copy for Your Dental Practice: 3 Ways to Write Effectively

Posted on 10-17-2012

By: Jacques TaylorWhen running a pay-per-click (PPC) campaign for your dental practice, effective ad copy is essential to maximize your return on investment (ROI). Here are three tips to get you start...

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Why Dentists Need Video Advertising

Posted on 10-10-2012

By Fletcher Walters About 4 billion videos are watched daily, according to YouTube. According to this statistic, almost half of the population of the world views an interesting video each day. ...

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Merging Google+ Local and G+ Business Pages: Your How-To Guide - Special Edition

Posted on 10-04-2012

By: William Foody Not long ago, Google replaced Google Places listings with Google+ Local pages. If your dental practice had a Google Places listing, your practice will now have a Google+ Local ...

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Paid Search Advertising: The Next Marketing Step for Your Business?

Posted on 10-03-2012

By:Darci Daneshvari The white-colored results which take up the majority of Google’s Search Engine Results Pages (SERPs) are referred to as organic search results. As an exampl...

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