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Email Tip - Adding More Links to Emails

Email Tip - Adding More Links to Emails

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Posted on 05-25-2011

Here's another idea for how you can grow your dental marketing.

Contrary to what you might think, adding more links to your email communications raises the chances of someone clicking through and scheduling an appointment. This is best when the links go to the same webpage on your dental website.

This surprisingly does not affect your unsubscribe rate. Instead, it lowers how many people unsubscribe to each email. Think about this as you plan your next email campaign.

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