Posted on 2011-02-14 11:06:57
When you create ad campaigns for your dental website, make sure you look over all targeting possibilities. One you might have missed is the "Connections on Facebook" area. Go to "Advanced Connection Targeting" and you can choose to either display ads to people who "Like" your page, or if you only want new people, to exclude those fans from seeing your page.
There isn't a hard and fast rule of who to show your ads to, so consider both choices for your dental website.