Posted on 2011-03-09 11:07:09
Sometimes we get the question of how capitalization of words affects your SEO. In this post, we'll explore the effects of capitalizing your URL's and capitalizing your keywords on your own page.
How you capitalize your on-site keywords and content has no effect on your search engine power. This is also the case with how your backlinks from other websites look. However, you will of course want to keep your capitalization as user-friendly as possible.
In terms of SEO, your URLs are also unaffected by capitalization. However, your site's usability can be tremendously impacted by capital letters in your URL. While the domain name auto-corrects to lowercase, the rest of the URL is very case-sensitive. Only capitalize letters in the URL when you have a reason to limit the people who end up on your site.