Posted on 2011-05-18 16:08:12
If Facebook Ads is part of your arsenal for your dental website marketing, then there are some new changes to look at.
Now advertisers can use broad-targeting "multiple choice" options so you can select possible interests instead of just thinking of what they may be.
If you've noticed patterns in what your patients are interested in, then this is a great opportunity to focus on that for your ad targeting. Visit
http://www.insidefacebook.com/2011/04/27/broad-category-family-status-targeting/ for more information on this change